Case in Point
CCD Innovation worked with Mondelēz International’s SnackFutures Innovation to create and vet a new and delicious Frozen Smoothie Shake for the school-aged market under the Ruckus and Co. brand. CCDI’s Co-Creation process included the feedback of children and parents alike, facilitating an efficient and informative iterative process. Click on the image to watch us in action.
Our Spectrum of Capabilities
CCD Innovation’s four areas of expertise span all phases of food and beverage innovation.
Strategy:
Transforming Ideas Into Business
Our strategy team expertly leverages trend and consumer insights, culinary passion, marketplace realities and commercialization guardrails to create inspired food and beverage products that connect brands to consumers and drive business goals.
Trends:
Seeing Ahead of the Curve
Our trend experts provide a 360° perspective of the foodscape and the relevant trend translations to inform innovation that connects to evolving consumer needs.
Culinary:
Making Magic
We draw upon the crackling energy of our Chefs’ Council®—an inspired group of 100 chefs and culinary professionals—to create imaginative and unanticipated ideas that ignite the talents of our food scientists and developers.
Commercialization: Shelf-Ready, Fast
Our commercialization team engages at every step, ensuring that we deliver on our speed-to-market promise with production-ready solutions that are practical, achievable and on-strategy.
